外文标题：Thirty Years of Change In China...........Part 3
In 1992, Louis Vuitton's first store in China in Beijing Wangfu peninsula hotel grand opening. It was one of the few European classic brand in China then.
In 1977 the college entrance examination held on December 7, 8 and 9, 1977 for three days. Photo shows Beijing college entrance examination in 1977 the first day of the scene.
The college entrance examination is very difficult. To avoid the college entrance examination many students go aboard. There is a new college entrance examination reform policy adopted in 2014. In 2017 new college entrance examination policy will come in to force.
Early in 1996, the mobile phone is known as "big brother". In the picture are seen the posters outside a department store in Chengdu for sales promotion
On December 28, 1978, people risking more than 30 degrees below zero cold, congestion in the early morning to Heihe city in front of the third department store. Eight o 'clock, the door opened just a crack, suddenly out of order, snapping up people climb up the iron gate. At that time is still in the planned economy era, People are struggling to buy rice, noodles and various other items.
In 1994, the love struck couple in the park. At that time this open display of love was a very bold thing to do.
Taken in the year around 1980 in a park. Wearing sun glasses with the tag, the trade mark of them "imported" is intact. On the streets of Beijing in the late 70s and early 'eighties it was fashionable to flaunt the brand though it would attract media and public criticism. Today, it seems it was just initial awakening to brand awareness.