China's leading online travel agency wants to bring supersonic flights to the country's 1.4 billion population.
Ctrip has announced on Thursday an investment in US based supersonic airplane developer Supersonic Boom that will help build its commercial aircraft.
The airplane developer is currently building a supersonic airliner capable of carrying 55 passengers at Mach 2.2, which is equivalent to the speed of 1,451mph (2,335 km/h).
Boom boasts that this could cut travel time in half, meaning that a flight from Shanghai to Los Angeles would shrink to just over six hours, instead of the current 12-hour flight time.
The Boom airliner is expected enter service in the mid-2020s.