外文标题：Indian, Chinese manufacturers' rise a threat to Apple, Samsung
Global consumer internet and mobile companies will increasingly need to work with companies like Xiaomi, Micromax, Lenovo, Huawei, ZTE, Coolpad and Karbonn, if they don't want to miss out on mobile's next growth phase in emerging markets, says a new report from BI Intelligence.
According to the report, Indian and Chinese smartphone manufacturers are classically disruptive as they manage to produce products that are "good enough," at a fraction of the cost of comparable models from premium brands.
India's smartphone market is dominated by global major Samsung and home-bred handset makers Micromax and Karbonn, who together accounted for over 60% of the smartphone market.
The local brands -- which quickly caught on to the growing demand for big, bright screens and dual-SIM facilities -- are now aiming higher producing 4G LTE smartphones many of which have the same processing power as premium devices from Apple and Samsung.
Here are some key points from the report:
* Major local manufacturers now account for two-fifths of China's smartphone market, and one-fourth of India's. Xiaomi already sells four of the top 10 best-selling Android devices in China, and operates one of the top five app stores.
* Combined, the top five manufacturers in China and the top two in India are now shipping about 65 million smartphones every quarter, more than Apple, and coming close to drawing even with Samsung.
* These local manufacturers wield influence in various ways. They run their own successful app stores, mobile operating systems, and mobile services. They also hold the keys to which apps are preloaded on their phones. When BlackBerry wanted to take its BBM messaging service for Android into India, it signed a deal with Micromax.
* The local manufacturers are not provincial outfits producing knock-offs, as some might be inclined to assume. But their main competitive tool, for now, remains price. Local manufacturers in China and India match the features of more expensive devices and manage to produce comparable hardware at a fraction of the price. A Micromax handset comparable to Apple's iPhone 5C costs less than one-fourth as much.
* Xiaomi has used a four-point strategy in its three-year rise to produce four of the most popular phone models in China.
* These manufacturers will continue to expand overseas, in search of new growth opportunities. Micromax is in Nepal, Bangladesh, and Sri Lanka. Xiaomi has its eyes on Malaysia and Brazil. Huawei is already in the US.
* 本土生产商并非如某些人倾向于假设的那样是生产仿冒的乡下企业。但是他们目前的主要竞争手段仍是价格。中印本土生产商的手机在功能上能够与更为昂贵手机的功能相媲美，它们成功以占价格一小部分的成本生产出可以媲美的硬件。Micromax的一款能够与苹果iPhone 5C媲美的手机要价不到四分之一。
Sidharth Sankar (bbsr)
good to hear
Ajeeth Kumar (Thanjavur (Tanjore), Ind)
china is always first than india,but china product is not at all original ,india products will better
Sourya Kharb ()
I think Indian Manufacturers should try to grow in other countries like Huawei and Lenovo is doing.
Ghanshyam Raj (Orlando,United states.)
It's very sad to say that Indian makers phone are terribly disturbing and waste of time and money
China should join hands with India and Japan strongly in all round businesses and innovations rather than fighting on claims of lands. Asia can then dominate the world in economy, business, scientific and technological innovations.
bamon Putra (india)
Budget friendly, killing looks and feature rich are hot cakes of market
Samsung's product quality is same as that of local manufactures' products.
saichand sanka (Bangalore)
definitely Indian and Chinese companies showing their impact on top mobile manufacturers... mainly Indian mobile manufacturers showing some consistency with their products.
Priyank Khandelwal (Ahmedabad)
Wow thats good to see.. but still I don't trust Company such as Micromax or any other because of there support service which is very bad