The adorable black-and-white bear, a symbol of China, is starting a toilet paper revolution.
A new type of luxury tissue made with panda droppings has been launched in China.
Consumers can buy the unusual product, simply named 'Panda Poo', for 43 yuan (£4.8) a box. It's about 10 times the price of ordinary tissue paper in China.
The tissue paper is produced with panda dung as well as waste bamboo leaves, according to Chengdu Business Daily.
The faeces come from pandas living in three bases of China Conservation and Research Centre for the Giant Panda - in Dujiangyan, Wolong and Bifengxia of Sichuan Province.
The panda droppings would be selected, steamed and sterilised by workers who would then take natural fibre out of them to make the paper.
The extraordinary tissue paper is a joint product between China Conservation and Research Centre for the Giant Panda and Sichuan Jianwei Fengsheng Paper, a Sichuan-based firm that produces 60,000 tonnes of tissue paper a year.
Panda droppings are commonly known as 'green balls' among panda keepers.
Huang Yan, a supervisor at the China Conservation and Research Centre for the Giant Panda, told Chengdu Business Daily that an adult panda could eat 12 to 15 kilograms (26 to 33 pounds) of bamboo a day, which will in turn become 10 kilograms (22 pounds) of 'green balls'.
Because pandas are actually poorly adapted for digesting bamboo, their droppings mainly consist of broken bamboo leaves.
In addition, as pandas won't eat all the bamboo leaves provided to them, each panda in the centre would generate some 50 kilograms of waste bamboo leaves every day, said Huang Yan.
Both the panda dung and waste bamboo are now used to make tissue paper.
daily femail, NA, Ireland, about 15 hours ago
It'll take a lot to switch me from my tried and trusted brand Winnie the Poo
Saul Toomuch, Sin City, United Kingdom, about 18 hours ago
I bought a box and found it's sh&t, save your money.
Lars13, muscat, Oman, about 18 hours ago
if save effort for the workers, why is it more expensive